The recent acquisition of MySpace for $35 million this past summer and a follow-up announcement stating that Justin Timberlake would help “put the sexy back” into the social network, helped renew interest in the site and its future. Changes to MySpace have yet to be revealed. BB: You were going to unveil the new look … read more here
Articles Tagged: MySpace
Specific Media CEO Tim Vanderhook on what MySpace will bring to social networking in the future
October 4, 2011 by
Revamped MySpace Will Have iTunes, Spotify and Vevo in Its Crosshairs
August 23, 2011 by
Forget Facebook and Twitter. When MySpace relaunches later this year under new corporate parent Specific Media and creative director Justin Timberlake, the former News Corp. social-networking site will emerge with new competitors like iTunes, Spotify and Vevo in its crosshairs. Al Dejewski, MySpace’s newly appointed senior VP-global marketing, likens MySpace’s eight-year life cycle to that … read more here
Specific Media Evolves: CEO Tim Vanderhook Looks At Company Strategy And Industry Trends
August 8, 2011 by
AdExchanger.com: What does Specific Media’s acquisition of Myspace say about the evolution of the ad network model? TV: I don’t believe our acquisition of Myspace has anything to do with the ad network model evolving at all, it is simply Specific Media continuing to execute on a strategy of becoming a leading global digital media … read more here
Specific Media is preparing Myspace for a remodel
July 27, 2011 by
Just a week after acquiring Myspace, Orange County brothers Tim and Chris Vanderhook strolled through the firm’s Beverly Hills headquarters and settled into a corner office with a stunning view of the Hollywood Hills. It could not have been a better backdrop for the duo who see Myspace’s future in Justin Timberlake, Hollywood producers and rock … read more here
MySpace: Tough Lessons for Entrepreneurs
July 6, 2011 by
To paraphrase the 17th century philosopher Thomas Hobbes, the consumer Internet space can be “solitary, poor, nasty, brutish, and short.” A prime example of this, of course, is MySpace. Just a few years ago, it was the darling of social networking. But since then, the traffic has plunged and the site had to be sold … read more here
Timberlake tries to bring ‘sexy back’ to Myspace
June 30, 2011 by
You thought bringing sexy back was hard? Try Myspace. Pop-star, actor and occasional reason to watch “Saturday Night Live” Justin Timberlake will apparently play a “major role” in guiding the floundering social-media site after its sale this week. News Corporation, in effect, admitted defeat on Wednesday, selling the site for $35 million after paying a … read more here
